On leaving the PR people at home...
I agree completely with this viewpoint about admitting your past bad deeds, and pledging to move on. I've often given clients with the same advice, but like bad boyfriends, there are some who never want to have to say, "I'm sorry."
Those that do often find that they are able to move more quickly to success, but still, it's awful hard for companies--particularly the biggest--to 'fess up to greenwashing.
I would like to argue, however, that there are many PR people (present company included) that counsel the benefits of truth-telling and sincere apologies. Don't leave us all at home.
Leslie Carlson
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